Long before die cut hearts and doilies, Valentine’s Day began as the feast of Saint Valentine, a priest martyred on February 14th for performing marriages for despite a ban by a Roman Emperor. By the Middle Ages, poets were already linking the date with romance, and lovers began exchanging handwritten notes and verses to mark the occasion. Early valentines were intimate, the declarations of affection carefully folded and sealed with wax.

By the 1800s, new printing techniques and affordable postage turned those private notes into something more playful and decorative. Elaborate lace trimmed cards, colorful illustrations and clever verses filled Victorian mailboxes. In America, Esther Howland helped popularize these printed valentines, transforming the tradition into the greeting card exchange we know today.

Something that hasn’t changed is the heart of the practice: Valentine cards focus on taking time to say “you are loved” with paper, ink and imagination.

This card, inspired by the #creativechallengesu January sketch, carries history forward in a fresh way. The soft layers of Stampin’ Up!®️ Love Notes Mix & Match 6″ x 6″ Designer Series Paper give it a collage charm (nod to the past), while the stamped elements from the Valentine Kisses bundle dish a dash of whimsy (embracing today).

You can play along, as well! Create a card inspired by this sketch and post it on your social media with the hashtag #creativechallengeSU during January 2026.

Paper changes and styles evolve, but the magic of sending love through a handmade card keeps fluttering along, like a blue bird of happiness winging a love letter to it’s intended 💌

Interested in a longer history of Valentine cards? Visit this excellent article by Rare Bird Antiques!

For supplies to create your own Valentine cards, thanks for shopping my Stampin’ Store ~I’ll mail a hand-stamped thanks!

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Keep your creative juices flowing! 🍊🧡– Loni Spendlove

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